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James L. Adams Conceptual Blockbusting: A Guide To Better Ideas, Third Edition
Basic Books 0201550865 / 9780201550863 PAPERBACK Very Good
0201550865 Book Description nThe best-selling guide to overcoming creative blocks and unleashing a torrent of great ideas-updated for a new generation of problem solvers. n nJames Adams's unique approach to generating ideas and solving problems has captivated, inspired, and guided thousands of people from all walks of life. Now, twenty-five years after its original publication, Conceptual Blockbusting has never been more relevant, powerful, or fresh. Integrating insights from the worlds of psychology, engineering, management, art, and philosophy, Adams identifies the key blocks (perceptual, emotional, cultural, environmental, intellectual, and expressive) that prevent us from realizing the full potential of our fertile minds. Employing unconventional exercises and other interactive elements, Adams shows individuals, teams, and organizations how to overcome these blocks, embrace alternative ways of thinking about complex problems, and celebrate the joy of creativity. With new examples and contemporary references, Conceptual Blockbusting is guaranteed to introduce a new generation of readers to a world of new possibilities. --This text refers to the Paperback edition. n nBook Info nBestselling guide to overcoming creative blocks and unleashing a torrent of great ideas. Updated for a new generation of problem solvers. Previous edition c1990. Softcover. --This text refers to the Paperback edition.
Price:
1.00 EUR
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